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A Beauty Editor’s Favorite Shampoos — for Dogs

And yes, Gen-Z dogs can still rock side parts.

by April Long
April 12, 2022
A afghan hound standing in the woods with long silky hair.
Less / Adobe Stock

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Over the course of my decade-plus career as a beauty editor, I have tested a mind-boggling number of shampoos. I still never cease to be amazed by how much they can differ — from consistency to scent to suds-satisfaction to the way they leave the hair looking and feeling post blow-dry. As the proud owner of two small dogs, both of whom get washed rather unwillingly in the kitchen sink, I have also been through more dog grooming products than I can count.

And there’s good news: We are living in a golden era. For years, formulations were functional at best, and there was not a lot of attention paid to creating a pleasurable experience for dogs, to say nothing of their human beauticians. Now, however, there are increasingly more advanced and elevated options to properly pamper our grubby little buddies — many of them inspired by the performance-forward and texture-specific haircare one would find in salons, and some from well-known beauty brands you probably have in your own vanity. Here are my favorites.

Btw, our editors (and their pets) picked out these products. They’re always in stock at the time we publish, but there’s a chance they’ll sell out. If you do buy through our links, we may earn a commission. (We’ve got a lot of toys to buy over here, you know?)

the shampoo in a clear bottle

Maybe the only time the idea of smelling exactly like your dog is a good thing. Ouai — which was founded by Jen Atkin, the Kardashians’ favorite hairstylist — incorporates the same signature scent into its pet shampoo that makes the brand’s human-hair range so addictive. Think: notes of orange, peony, jasmine, and musk, with no parabens, sulfates, or other potential irritants.

$32 at Sephora

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April Long

April Long is a writer and editor who has contributed to Town & Country, ELLE, Marie Claire, Vogue, Well & Good, and many more publications both print and online. She currently lives in Brooklyn with her husband Will, dogs Gimlet and Pixie, and a semi-feral cat named Watson.