Human’s BF in NYC is a Holiday Pop-Up for Dogs · The Wildest

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Human’s BF Opens a Holiday Pop-Up in NYC

The interactive experience features myriad holiday worlds for dogs, and the humans who love them, to explore.

by Sean Zucker
December 3, 2021
Small brown Pomeranian mix dog looking to the right at a silver fire hydrant covered in rainbow string lights, against a blue background with white snow
Courtesy of Human’s BF
The letter "W" from the Wildest logo

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New York City is nothing if not a holiday destination, and every resident has their favorite seasonal activities. For some, it’s the tree at Rockefeller Center, for others it’s Wollman Rink in Central Park, and for a few misguided souls (to the detriment of fellow New Yorkers), there’s SantaCon. Either way, while you’re out ice skating with your family or holding back your friend’s big white beard as they get sick on Park Ave, your dog’s at home feeling less than festive. Luckily, Human’s Best Friend is back just in time to buck that trend and give Gotham’s dogs a place of their own this holiday. 

The experiential pop-up first opened their doors in 2018 as a sort of Museum of Ice Cream for dogs: an interactive, shareable experience with technicolor grass, a ball pit of puppy dreams, and toys up to doggie eyeballs — literally. They just reopened for a limited run during the holidays as an immersive winter wonderland for pets, featuring more than 16 festive installations — all of which provide ample photo ops. There’s even a snow day on the docket!

The winter pop-up wraps the day after Christmas so get your tickets now. Admission is $25 for humans (free for dogs) and 10% of proceeds will go to Soho animal rescue Animal Haven. Of course, standard Covid conditions apply: Guests 12 and older need to show proof of vaccination before entering and masks are required.

Address: 861 Washington St, NYC. Visit for more info.

Sean Zucker

Sean Zucker

Sean Zucker is a writer whose work has been featured in Points In Case, The Daily Drunk, Posty, and WellWell. He has an adopted Pit Bull named Banshee whose work has been featured on the kitchen floor and whose behavioral issues rival his own.